London Fashion Week is in full swing and will continue until Wednesday, bringing an electric blend of fashion, events, and professional gatherings to the city. This year’s showcase isn't just about the runway—it’s a celebration of creativity, culture, and community that extends far beyond the official shows. We're bringing you exclusive highlights and capturing the vibrant atmosphere that makes London Fashion Week truly unique.
On Sunday, September 15th, 2024, JordanLuca set the stage for one of the most talked-about events of the season. The brand welcomed friends and family to an exclusive party at One Hundred Shoreditch, celebrating its deep-rooted London heritage. Headlining the night were iconic performers Jodie Harsh and Brooke Candy, ensuring the soirée was nothing short of spectacular.
The event attracted a glamorous guest list, including the likes of Bimini, Tayce, Krystal Versace, Lyas, Yves Tumor, Cassyette, Kyle De'Volle, Ola Awosika, A'Whora, Jonbers Blonde, Le Fil, Loshh, and Princess Julia. The evening was a celebration of fashion, identity, and culture, bringing together some of the industry’s most dynamic figures.
JordanLuca’s ethos of authenticity, blending English and Italian influences, was palpable throughout the night. The brand’s designs, marked by raw sensuality and intensity, continue to disrupt traditional fashion norms, offering a fresh cultural discourse that challenges the status quo. By harmonizing opposing forces, JordanLuca’s work is a testament to the power of contrast and redefined conventions.
On Monday, London Fashion Week witnessed yet another highlight with Chet Lo’s presentation of the Spring/Summer 2025 collection, titled 'Mai's Blossom'. Held at the prestigious NEWGEN space, this highly anticipated show reflected Chet Lo’s signature flair for futuristic silhouettes and delicate detailing. London Fashion Week continues to be a platform where cutting-edge design meets global cultural narratives, and this year is no exception. Stay tuned for more exclusive updates as we continue to immerse ourselves in the vibrant pulse of the fashion capital.
Photo by courtesy of PURPLE PR